About Us
Founded in 2013, Croissance is a premier market research and consulting firm known for its analytical expertise and research excellence. We specialize in custom intelligence solutions for the automotive ecosystem. From OEMs to mobility startups, our clients trust us to deliver precise, future-ready insights that enable smarter, faster decisions. Because we go beyond data collection, we transform data into strategies that drive impact.
Competitive Intelligence & Benchmarking
In highly competitive automotive markets, staying ahead requires more than tracking sales numbers. Our Competitive Intelligence & Benchmarking service provides continuous visibility into competitor strategies, pricing behavior, product positioning, and market moves.
We track competitors across models, variants, fuel types, price bands, and regions, enabling detailed benchmarking against peers. This includes monitoring new launches, lifecycle updates, discounting strategies, feature differentiation, and shifts in positioning.
Our competitive intelligence helps clients identify strengths, gaps, and emerging threats in the market. By understanding how competitors are responding to regulatory changes, consumer preferences, and technology shifts, businesses can refine their own strategies proactively.
This service is widely used by OEM strategy teams, pricing teams, suppliers, and investors who need a clear and current view of the competitive landscape to support planning and risk mitigation.